The Panasonic AG-AC7 Shoulder-Mount AVCHD is Full HD camera that enables a truly professional style of operation. Professional projects require stable operation over long periods of time and manual control over the picture, with smooth adjustments. The AC7's shoulder-mount design, its relatively low power draw from the included long-life battery and selectable-bit-rate AVCHD recording to high-capacity SD/SDHC/SDXC cards all serve to facilitate long days of shooting events, weddings, news and anything else that requires you to be on the move, ready to shoot, camera on shoulder.It's also perfect for houses of worship and educational institutions that teach manual settings and a professional style of camera operation. For ease in completing both SD and HD projects, the AG-AC7 camera features AVCHD recording at 1920 x 1080 and 720 x 480, both at 60i. The built-in 16.7x (optical) / 23x (Intelligent) zoom lens starts out nice and wide at 35.8mm (35mm equivalent), so indoor shooting does not become a challenge to see how deeply into the corner you can smash yourself.With a large grip and zoom lever and a large, easy-to-hold manual focus ring, you've got accessible, precise controls and a zebra pattern assists you in setting exposure. In addition to extensive manual controls, there's also Intelligent Auto (IA) and Hybrid optical image stabilization, providing the high-tech help you need to ensure smooth, reliably crisp & clear capture of Full HD video.

Full HD 1920 x 1080 Recording: The AG-AC7 camcorder lets you shoot with Full HD picture quality (1920 x 1080 at 60i), allowing you to capture extremely fine details of the scenes and objects you're recording
Professional Shoulder-Mount Design: The camcorder has a large hand grip with a large zoom lever mounted on top (helpful for smooth operation during low-angle shooting). The wide-diameter, easy-to-hold manual focus ring enables smooth, positive operation and quick, precise control over focus
HD/SD Recording in the AVCHD Format: The AG-AD7 records to the AVCHD format in both HD and SD resolutions, with modes that range from 17 Mb/s HA mode (1920 x 1080) to 4.5 Mb/s SX mode (720 x 480). See Specifications tab for full details
Zoom Lens - 35.8mm at Full Wide: The AG-AD7's zoom lens achieves 35.8mm (35mm film equivalent) at the wide end. This is ideal for capturing a panoramic vista or a fuller view of a small room. The optional VW-4607H Wide Conversion Lens (sold separately) expands the view to an even wider 25mm
Intelligent 23x Zoom: Intelligent Zoom employs the Intelligent Resolution technology of the camcorder's image-processing LSI to maintain the clear, beautiful HD image quality for images that go beyond the optical zoom range